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Editorial


Making Every Day Earth Day

I say this each year and 2011 is no different… Every day is Earth Day around here. Of course we like the idea of a special day to draw attention to our home planet and all the reasons we need to better care for it but it’s a 365 day-a-year job, folks. One day of acknowledging mother Earth and teaching the kids about what it means to love her isn’t enough. If we really want to save this planet, we need to incorporate all the things we all do and talk about on Earth Day into our everyday lives lives.

Of course, every little bit helps, but it helps a lot more when it’s a lifestyle change, particularly en masse, rather than an annual nod. That said, I’m asking everyone who reads this to think about one thing you don’t do regularly and turning it into something you do all the time.

It can be as simple as:

• no longer using plastic bags because you make a habit of bringing your own.

• buying only recycled toilet paper (This one is big folks…do you know how many virgin forests are mowed down for toilet paper every year? Trees=oxygen. Oxygen=life)

• packing yours or your kids’ lunches with reusable containers instead of disposable baggies. (This one saves money)

• carrying a reusable water bottle with you everywhere you go so you are less compelled to buy a plastic bottle of something when you get thirsty. (This one saves money, too)

These are just four examples of simple and relatively painless lifestyle changes that could make a huge difference if every person incorporated them into their lives. Commit to them and then reward yourself by bringing your reusable mug to Starbucks for some free coffee!

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Sun Chips Compostable Bags Scrapped

According to an article in The Wall Street Journal, Frito-Lay is pulling the biodegradable, compostable Sun Chips bag  they recently debuted because people complained that it’s “too noisy”.

Yes—people took the time to make viral videos “poking fun” at the new bags and lodged “fierce complaints” on social-networking sites about the noisier packaging and in response to the complaints and a drop in sales, Frito-Lay decided to scrap, (for all but one flavor), the groundbreaking bag  that used a polymer made from renewable plants rather than petroleum.

What does it say about Americans’ priorities that we are more concerned about the crinkly sound of a Sun Chips bag than keeping bags that will be here for hundreds of years out of the waste stream?

To be fair, the bags ARE noisy but not so much that it deters me from buying the product. In any case, there’s hope for noisy compostable snack bags, as evidenced by the quieter, more paper-like bag used by Boulder Canyon products which is made from wood pulp instead of corn starch.

In related news, I watched Trash Inc: The Secret Life of Garbage last night on CNBC. I recommend everyone watch it and see what happens to your trash after it leaves your curb.

Find It Here: The Wall Street Journal

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You Owe It to Your Kids to Care

Ibabyearth.png rarely write editorial posts but with Earth Day approaching, I have a few things on my mind.

When Kermit the Frog said “It ain’t easy being green” I’m sure he had no idea how many times those words would someday be uttered—not by fellow frog puppets—but by regular people like me who care deeply about the environment.

I encounter virtual eyerolling and mockery of environmentalism on a regular basis all around the internet and even from people I consider my friends.

I have to say…it irks me.

Why? Because they, too, have children.

What is so mockable in caring about the legacy you will be leaving your kids? Is it not enough that certain childhood cancers have increased 40-62% over the past 40 years?

Read the rest of this entry »

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